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Survivor: A sign advertising a barber shop on the streets of Goa.

Hi! I am a creative director, photographer (most photographs on these pages are shot by me) and a writer.

On this blog, you can walk with me on the creative side of true 360 degree advertising and marketing from India and elsewhere. I feature campaign reviews, strategies, brand, retail, promotion, design, graphics, photography, digital, film, web, social media, above the line, below the line, through the line and the blurred lines.

All original content on this blog are copyright. Infringe and you shall be sued.

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